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Ecommerce News > Ecommerce News & Newsletters > 2011 > September > Getting customers to you website is only half the battle

Getting customers to you website is only half the battle

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Rapid Marketplace Journal: News, Tips and Information YOU Can Use! September 22nd, 2011 

Don’t forget, even though you spend time driving your target customers to your website, it doesn’t mean they will make purchases. Whether they are coming from Search, Social Websites or other Marketing, your website experience needs to make your customer feel welcome and simple enough to keep them moving through their purchase process.

Ecommerce Tips and Trends

TIP: Stop Abandonment in your Shopping Cart
Of course driving customers to your online store is the main goal, but what do you do when they don’t complete the checkout process? It’s just as important to get them through the checkout process as it is to get them to your website. 

TIP: What to do once someone “Likes” your Facebook Page
Now that you have your targets and customers liking your Facebook, or social media page, what should you do? What should you post? Read on to discover a few tips.
 

Ecommerce Industry News 

Mobile to comprise 15% of Black Friday searches
Google projects 44% of last-minute gift and store location searches will be mobile in December.

8 Current Technologies That Will Shape Our Future
In 20 years our technology will reach a level of personalization that will enhance every moment of our lives 

Amazon gets serious about toy sales via its main e-commerce site
Toy retailers face holiday season restrictions for selling products on Amazon.com.
 
 
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Rapid Marketplace Information

Spotlight: Website Analytics 
As the seasons begin changing and the holidays are quickly approaching, please contact us if you need any assistance with your website and Google analytics and how they may affect your website sales.

If you ever have any questions regarding your website analytics and would like to discuss them, please give us a call or an email and we will be happy to schedule a time to walk through them.
 

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